Delivering deeper thinking into
creative and integrated solutions

 

digital transformation | digital strategy | user experience | integrated marketing

 
hero-pic.jpg
 
 

who we are

VerticalCurve is an independent web technologies and web integration firm — and the first firm of our kind. We are dedicated to taming technology to liberate organizations’ time, money and energy, enabling them to concentrate their efforts on their next great idea. To deliver this freedom, we provide and transform deeper thinking into creative and integrated solutions, with a focus on Digital Transformation, Digital Strategy, User Experience, Advertising, and Integrated Marketing

At VerticalCurve, we empower advertising, marketing, communications, and sales organizations. We can unburden your staff and resources by providing fresh approaches that: 

  • Generate new ideas through the identification of every possible opportunity for integrated branding and consistent messaging

  • Explore current and future technologies and link them to business initiatives more effectively

  • Measure the value of customer communications by collecting, analyzing and benchmarking this information

ideas-icon.png

Ideas

VerticalCurve delivers a thorough analysis and a deeper level of thinking to organizations in need of new, effective and creative solutions.

innovation-icon.png

innovation

We give organizations a competitive advantage by understanding current best practices to focus on high-quality applications and solutions.

integration-icon.png

Integration

VerticalCurve’s consultative process identifies channel development and integration opportunities, enabling our client to bring their various platforms together in a seamless and successful manner.

 
 
 
 

No matter what the process is called in your industry, we urge you to think about the benefits of ideation, innovation and integration. Today’s business landscape demands rapid digital change, and your company needs to continuously adapt and adjust, using all available data to gain insights, improve sales and marketing performance, and create a sustainable competitive advantage. You need the right person — in the right role — to enable your company to start driving
a smart and unique digital strategy.

 
quote-pic.jpg
 

what we beliEve

 
 

WE BELIEVE IN BEST PRACTICES.

At VerticalCurve, we hold ourselves to the highest standards of best-practice integrity to create exceptional human interaction experiences.

WE BELIEVE TECHNOLOGY IS MORE THAN A BUZZ WORD.

Tech comes with a lot of jargon — and that’s our wheelhouse. So if someone in a meeting starts talking about the need to analyze how AI and ML can influence your UX without affecting how the SEM impacts your ROI, don’t sweat it. We’re following along with clarity. Acronyms and multisyllabic head-turners don’t have to be your specialty, but they are certainly ours.

WE BELIEVE IN BEING EXPERTS.

Technology changes, evolves, and improves at a relentless pace. We constantly research the latest in cutting-edge tech so that you don’t have to, enabling you to move faster and stay ahead of the competition.

WE BELIEVE IN OVERCOMING CHALLENGES TO FIND THE ELEGANT SOLUTION.

Meeting a challenge head-on is our passion. We live to brainstorm, to research, to graph, and to get creative. So bring it on — we’re ready for anything you throw our way.

WE BELIEVE “TOO DIFFICULT” IS AN EASY EXCUSE.

At VerticalCurve, we relish the opportunity to take on the projects others consider broken or hobbled. When a great idea isn’t working as it should, we do more than make it functional — we make it better than its original inception.

 
 
 

What we do

VerticalCurve brings a deeper level of thinking to organizations in need of new and better solutions for sales, marketing, eCommerce and advertising initiatives. We’ve developed internal processes to rapidly identify channel development and integration opportunities, enabling you to grow a business, a product line, a market, or an idea with efficiency. We’ll help you build a plan around those opportunities, allowing you to move from inception to implementation quickly. 

By analyzing your existing platforms, we can determine what kind of application integration, custom software development and UX or UI development is right for you. 

 
 

• User experience reviews 

• User research

• Competitive reviews and analysis

• Top task analysis

• Customer mapping/personas

• Customer Empathy and Journey Mapping (Workshops)

• User experience strategy

• Applications & Website Development of Requirements Documentation

• Development Team Sprint Approvals and Guidance (Agile)

• Prototyping feedback and assessments

• User experience training

• Multi-Variance testing

• Analytics reporting

• Usability testing

• CDO (Chief Digital Officer) as a Service - Digital Transformation Coaching and training

 
services-pic.jpg
 
 

How can we help?

If you would like to talk about something send us an email or tell us more about your needs below…

 
logo.png

1020 Brookstown Avenue
Suite 30
Winston-Salem, NC 27101-2523
info@verticalcurve.com